Thanks to 7-year old Esi Orijin who inspired her mom to launch , the company had an amazing year in 2021. From being selected for Oprahâs Favorite Things list, launching with Target, receiving the Momâs Choice Award, and being nominated as a finalist for the 2022 Toy of the Year Award, letâs just say that itâs clear that kids and their toy boxes have been waiting for Baby Bee Dolls!
Esiâs mom, Melissa Orijin, comments, âPreviously, without even a passing glance, one would notice that black dolls only had one type of curly hair texture and maybe just one skin tone. No matter how much I searched, I just couldnât find dolls that showed the vast diversity of Black and brown girls.â
Melissa continues, âThrough Orijin Bees, we want to provide dolls that are truly representative of Black and brown girls. Baby Bee Dolls are available in a variety of skin tones, hair colors, and curly hair textures (3c to 4c curl patterns). We ensure this because we know this collection teaches self-love and inclusion during play. We are striving to fill the gap by creating products representative of children that didnât feel included during play before Orijin Bees was born. Ultimately, our goal is to support the development of confident children that grow up to become the leaders of tomorrow.â
When asked by Storybeat Studio, âWhy are dolls important toys?â, Orijin responded, âDolls are so important during pretend play. They teach children about their place in society, encourage nurturing, help develop gross motor skills, and the list goes on! Children often imagine themselves through their dolls. Now, we need to ask ourselves what they see about themselves if they donât have dolls that look like them? What are we teaching them?â Melissa added, âWe need diversity in toy boxes because the world is a diverse place. Children learn about the world as they play. If from the beginning a child is taught about the importance of diversity and the value of celebrating our differences, wouldnât we live in a much better world? I think so.â
Media powerhouses are taking note of the Orijin Beesâ impact. A recent Forbes article featuring the company states, âMore impressive than most recently being on Oprahâs Favorite Things, is seeing the impact these dolls have made on Orjinâs daughter and children across the world. Parents, grandparents, aunts, and uncles tell Orijin about the sheer joy and excitement their child shows when they see a doll that looks like them.
âItâs as much a positive experience for the adult as it is for the child. They get to see their child represented in a doll, to know that it will positively impact how they see themselves. As adults, we know the importance of playtime for children. Weâre aware of the role it plays in their development. Having dolls that look like them allows these children to practice self-love,â added Orijin. âAt Orijin Bees, weâre very intentional with the design of our dolls. We focus on everything from the skin tone to the hair textures, facial features, and outfits. Itâs heart-warming to hear a customer say that their girls canât leave the house without their dolls, that they take them everywhere with them. Parents have told us that having a doll with the same hair as they have has helped their child embrace their own hair. All of this confirms we are on the right path for Orijin Bees. Inclusion is at the heart of what we do, and itâs something we cannot focus on enough.â
Creating dolls with features more representative of Black and brown girls has made Orijin Beesâ Baby Bee dolls popular with customers in the multicultural doll space, quickly garnering much deserved praise and attention.
Orijin Bees is an acronym that stands for: Our Representation Is Just Inclusion Normalized, Beautifully Empowering Every Soul.
The Baby Bee Doll Collection is now available for review and purchase atÂ
For further information about Orijin Bees, please visitÂ